The Agrifood sector on the Coffs Coast has diversified from it’s beginnings as the banana capital with our current largest crop being blueberries. The two industry leaders in the area provide jobs in a variety of sectors including production, soil management, packaging and logistics. Oz Group Co-op Ltd and Costa Group both have plans in place to become competitive in exporting blueberries to several international markets. With the blueberry industry growing in strength, opportunities to tap into other markets, such as new strains of raspberries, are being researched.